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Coaching Playbook

Practical guides for running your coaching business in Assistant Coach. These pages cover the coaching workflows — not just which buttons to click, but how to think about the work and what good coaching looks like in practice.

Setting up

Before your first client, get your tools ready:

Your first client

The end-to-end workflow for bringing someone on:

  • Onboarding a New Client — From intake review to first check-in: goals, meal plan, workout plan, welcome message

Weekly coaching work

The day-to-day of running a coaching practice:

Handling common challenges

Every coach faces these situations:

  • When to Change a Client's Plan — The signals that tell you to adjust a meal plan, workout plan, or goals — and when to hold steady
  • Handling Plateaus — Diagnosing real plateaus vs. noise, the decision framework, and what to say to clients
  • Reviewing Client Workouts — How to review logged sessions and exercise videos, and when data signals a plan change

Scaling and growing

Going from 5 clients to 20+:

More workflow guides

These guides live in the feature reference sections but cover coaching workflows in depth: